Tag Archives: Ecco Golf

Golf Companies, Holiday Golf

ECCO Golf – Jesper Thuen, appointed General Manager of ECCO Golf USA

January 22, 2019 – Danish golf footwear innovators, ECCO Golf, have announced that current Head of Golf for Asia-Pacific, Jesper Thuen, is to take up the role of General Manager of ECCO Golf USA, effective January 14th.

Thuen, a former touring professional, has been part of the ECCO Golf family since 2002. Previously, he held the position of Global Marketing Manager for more than a decade before his move to Singapore in 2016 to oversee the brand’s activities in golf’s emerging markets such as Japan, South Korea and China.

Based at ECCO USA Headquarters in Londonderry, New Hampshire, Thuen will be responsible for managing the continued growth of the ECCO Golf brand across the U.S., acting as the key liaison between ECCO Golf Headquarters and the North American market.

He will oversee all product and sales activities, as well as the development and execution of key marketing campaigns with the overarching goal of maximising sales to meet key company objectives for the region, alongside managing all golf-related PR activities, specific to the U.S. market.

“Jesper has been an integral part of the successful growth of our brand in the Asia-Pacific region since his move there, and we’re confident that with his skills and expertise, we’ll see our market share grow in the U.S. in the coming years,” said Michael Waack, Head of Global Golf at ECCO.

Commenting on his appointment, Thuen added: “This new challenge is one that really excites me, and I look forward to having a positive contribution in what is an extremely key market for us.”

As part of his new role, Thuen will remain in charge of all global sponsorship related activity at ECCO Golf.

ECCO Golf shoes are worn in competition around the world by 2018 European Ryder Cup Captain Thomas Bjørn, Fred Couples, Lydia Ko, Minjee Lee and Caroline Masson, among others.

Golf & Fashion, Golf Shoes, Golfstyle, Holiday Golf

ECCO Golf – Evolving the award-winning women’s BIOM Hybrid 3 range for 2019

December 7, 2018 – Flagbearers of golf hybrid footwear, ECCO Golf, have added several new styles to their women’s ECCO BIOM Hybrid 3 offering, with the popular GORE-TEX waterproof design now available in a range of eye-catching Spring/Summer 2019 colour combinations that feature the refined derby cut lacing style.

Featuring the groundbreaking TRI-FI-GRIP outsole, the shoe is the latest evolution of the brand’s multi-award-winning and best-selling ECCO BIOM Hybrid franchise.

TRI-FI-GRIP ensures multi-purpose zonal performance through three segments; one for stability, another for durability and a third for rotational support.

The zonal structure is a product of intensive research and data analysis in the ECCO Golf Lab. Each is formed from ultra-durable TPU, meaning the shoes can be worn on and off course without affecting performance.

TRI-FI-GRIP Zonal Performance:

  • Zone 1 centres on delivering outstanding lateral stability throughout the swing
  • Zone 2 forms the middle of the outsole and is designed to guarantee walking comfort through the round and beyond. It also features a durability region in the heel where shoes can be prone to wearing
  • Zone 3 is a specially engineered rotational section designed to optimise the movement in the forefoot through slim, rounded lugs which promote fast and easy rotation through the swing

Lead Designer Andrzej Bikowski looked for new ways to adapt the stand-out shoe to provide a fresh and eye-catching visual.

“Building on the success of the hugely popular ECCO BIOM Hybrid 3 model we wanted to continue the story by refining the appearance of the shoe and introducing some modern, considered designs”, said Andrzej Bikowski.

“The addition of these new styles will help to provide depth to the range and we envisage continued success for this outstanding shoe in 2019.”

Additional features of the women’s ECCO BIOM Hybrid 3 include:

  • An ECCO Racer Yak leather upper with supreme breathability and durability
  • 100% GORE-TEX waterproof protection
  • The option of a BOA closure system for optimum fit
  • ECCO Freedom Fit mixing a snug heel setting with a roomier forefoot area that allows toes to move naturally
  • BIOM NATURAL MOTION technology brings the player closer to the ground while offering an anatomical last shape with superb cushioning and advanced support
  • Removable Ortholiteinlay soles, offering long-term cushioning enhanced breathability, moisture management and the option of extra width

As is the case with all of the golf shoes in ECCO Golf’s Spring/Summer 2019 Collection, ECCO BIOM Hybrid 3 is crafted at company-owned factories that utilise FLUIDFORM technology to bond the upper and outsole unit, creating a durable, supple and integral bond between the sole and its leather upper without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

RRP: ECCO BIOM Hybrid 3, €189; ECCO BIOM Hybrid 3 BOA, €219.

More information at golf.ecco.com and www.holidaygolf.com.

Golf Companies, Holiday Golf

ECCO Golf – Fred Couples renews longstanding relationship with Danish shoemakers

November 13, 2018 – Danish shoemakers ECCO Golf have announced the renewal of their partnership with golf legend and World Golf Hall-of-Famer, Fred Couples.

Couples’ performance in the 2010 Masters tournament while wearing ECCO’s pioneering Golf Street launched the Hybrid golf shoe category to the world, and the American will continue to wear the brand’s innovative shoes and sport the ECCO Golf logo on the left of his headwear as a result of the multi-year extension.

“I honestly can’t imagine competing in any other shoes,” commented Fred Couples following the announcement. “ECCO Golf have been a big part of my journey for over a decade and I’m ecstatic to be partnering with them for the foreseeable future.”

The Golf Digest certified “Coolest Golfer of all Time” has enjoyed a stellar career worldwide, notably winning the 1992 Masters Tournament and the 1984 and ’96 PLAYERS Championship. Having joined the Champions Tour in 2010, he has taken his total career win tally to 62 and claimed two further major championships at the SENIOR PLAYERS Championship ’11 and the Senior Open Championship ’12.

“Fred has been an amazing ambassador for our brand for over a decade,” said Jesper Thuen, responsible for global golf sponsorship for ECCO Golf. “He’s an incredible golfer, a legend of the game and we’re very proud to be able to continue such a successful partnership together.”

More information at golf.ecco.com and www.holidaygolf.com.

Challenge Tour, ECCO Golf, Golf Shoes, Holiday Golf

ECCO Golf – Arnaus claims Challenge Tour grand final to secure European Tour berth wearing ECCO COOL

November 6, 2018 – Adrià Arnaus shot a final round 69 (-3) to claim a wire-to-wire victory at the Ras Al Khaimah Challenge Tour Grand Final in the United Arab Emirates and secure his graduation to the European Tour for the 2019 season.

Wearing ECCO COOL, the Spaniard entered the final round with a three-shot lead as he went in search of a maiden Challenge Tour victory, having already notched five top-five and seven top-ten finishes this season.

The 24-year-old birdied the 72nd hole to seal victory at the season-ending event by a single shot and secure promotion from the Challenge Tour in just his first full season as a professional golfer.

“Winning the tournament wire-to-wire is something that I have never done before in a professional level,” commented Adrià Arnaus.

“It’s even more special because from the first day I was able to maintain the intensity and play some good golf, that makes this day even more memorable. 

“It’s my first full year as a professional golfer and my main goal has always been to get to the European Tour, and to be able to do that in this way is just wonderful,” he added.

Jesper Thuen, responsible for sponsorship at ECCO Golf, said: “What Adri has been able to achieve in less than a year as a professional golfer is nothing less than spectacular.

“This win is a fitting way to cap what has been an incredibly consistent season for him, and his performances on the Challenge Tour this year show he possess all the attributes to succeed at the very highest level.

“We wish him nothing but success as he embarks on his maiden European Tour season later this month in Hong Kong,” added Thuen.

Arnaus competed wearing ECCO COOL, a ground-breaking cleated model which leverages GORE-TEX SURROUND technology to provide 360° breathability without compromising on waterproof protection.

ECCO Golf shoes are worn in competition around the world by European Ryder Cup Captain Thomas Bjørn, Fred Couples, Lydia Ko, Minjee Lee and Caroline Masson, among others.

More information at golf.ecco.com and www.holidaygolf.com.

Golf Shoes, Holiday Golf

ECCO Golf – Traction and agility combine to continue the natural motion story with BIOM G3

November 5, 2018 – Danish golf footwear innovators, ECCO Golf, have continued their ground-breaking BIOM story with the launch of the ECCO BIOM G3, as an advance of Spring 2019, which showcases an evolution of comfort, style and innovation.

ECCO BIOM G3 utilises a range of industry-leading technologies to deliver exceptional performance that will last round after round, while hard-wearing ECCO YAK leather uppers and a waterproof GORE–TEX construction keep feet dry and comfortable in even the wettest weather.

ECCO Golf’s renowned BIOM NATURAL MOTION last combines low-to-the-ground stability with a glove-like fit that is built for natural motion. Uncompromising traction is provided through ZARMA-TOUR spikes which work together with hybrid cleats on the toe and rotation line to offer optimal grip and a more stable footing right from the first tee to the last green.

ECCO BIOM G3 further highlights ECCO Golf’s commitment to crafting shoes with innovative comfort properties, including:

  • ECCO FLUIDFORM  Direct Comfort Technology which is a ‘state change’ process that uses specialised fluid materials to form around an anatomical last, ensuring a finely-tuned balance of cushioning and rebound, while also creating an integral, flexible and durable bond without the compromises common with stitched or glued assemblies
  • A BIOM NATURAL MOTION last that enables the foot to move more naturally, closer to the ground, forming like a second-skin around the foot
  • ZARMA-TOUR spikes that use six flexible, anti-clogging comfort legs for superior traction. A rotation line on the toe, and the addition of hybrid cleats, enhance agility on the course
  • A removable, washable Ortholite foam inlay sole that provides long-term cushioning and superior breathability, as well as the option of extra width when removed

The uppers of the shoe are manufactured using premium ECCO Tumbled Textured Yak leather, from ECCO-owned tanneries, that provides a supple, garment-washed look and feel. Bouncy and full, the leather has a slightly raised grain and natural shine that highlights its eye-catching surface texture.

Furthermore, a double-layer neoprene collar adds stretchable comfort and softness, adapting to the foot by seamlessly wrapping around the heel.

ECCO BIOM G3 is crafted at company-owned factories that utilise FLUIDFORM technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

RRP: ECCO BIOM G3, 229€; ECCO BIOM G3 BOA, 259€.

More information at golf.ecco.com and www.holidaygolf.com.

Golf & Fashion, Golf Shoes, Holiday Golf

ECCO Golf – New Autumn-Winter colourways for the popular ECCO BIOM Hybrid 3 shoe family

September 10, 2018 – Flagbearers of golf hybrid footwear, ECCO Golf, have unveiled several additions to their popular ECCO BIOM Hybrid 3 family, with the GORE-TEX waterproof design now available in a range of new Autumn/Winter 2018 colour combinations.

Featuring the groundbreaking TRI-FI-GRIP outsole, the shoe is the latest evolution of the brand’s multi-award-winning and best-selling ECCO BIOM Hybrid franchise.

TRI-FI-GRIP ensures multi-purpose zonal performance through three segments; one for stability, another for durability and a third for rotational support.

The zonal structure is a product of intensive research and data analysis in the ECCO GOLF Lab. Each is formed from ultra-durable TPU, meaning the shoes can be worn on and off course without affecting performance.

TRI-FI-GRIP Zonal Performance:

  • Zone 1 centres on delivering outstanding lateral stability throughout the swing
  • Zone 2 forms the middle of the outsole and is designed to guarantee walking comfort through the round and beyond. It also features a durability region in the heel where shoes can be prone to wearing
  • Zone 3 is a specially engineered rotational section designed to optimise the movement in the forefoot through slim, rounded lugs which promote fast and easy rotation through the swing

Throughout the design process, Lead Designer Andrzej Bikowski’s focus was to ride the wave of success created by ECCO BIOM Hybrid since its launch in 2011.

“We approached this project with the question; how can we make the best, better? By combining our new TRI-FI-GRIP innovation with the same technological features created by the BIOM last, I believe we have achieved our goal. 

“The fact that all ECCO BIOM Hybrid 3 models offer complete waterproof GORE-TEX construction further exemplifies our commitment to progress and excellence.”

Additional features of ECCO BIOM Hybrid 3 include:

  • An ECCO Racer Yak or new Antelope Yak leather upper with supreme breathability and durability
  • 100% GORE-TEX waterproof protection
  • The option of a BOA closure system for optimum fit
  • ECCO Freedom Fit mixing a snug heel setting with a roomier forefoot area that allows toes to move naturally
  • BIOM NATURAL MOTION technology brings the player closer to the ground while offering an anatomical last shape with superb cushioning and advanced support
  • Removable Ortholiteinlay soles, offering long-term cushioning, enhanced breathability, moisture management and the option of extra width

As is the case with all of the golf shoes in ECCO Golf’s Autumn/Winter 2018 Collection, ECCO BIOM HYBRID 3 is crafted at company-owned factories that utilise FLUIDFORM technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

ECCO BIOM HYBRID 3 is available in three new colours for Autumn/Winter 2018: Wild Dove (Racer Yak leather), Ombre (Antelope Yak leather) and Camel (Antelope Yak leather).

  • RRP: ECCO BIOM Hybrid 3, €199; ECCO BIOM Hybrid 3 BOA, €229.

More information at golf.ecco.com and www.holidaygolf.com.

ECCO Golf, Holiday Golf, LPGA Tour

ECCO Golf – Ambassador Minjee Lee celebrates birthday with LPGA Volvik Champlionship title

May 30, 2018 – Australian Minjee Lee celebrated her 22nd birthday in style with a dramatic victory at the LPGA Volvik Championship on Sunday in Ann Arbor, Michigan. Having taken a two-shot lead into the final round, challengers pushed Lee all the way to the end before a closing birdie on the 72nd hole lifted her to a one-shot victory.

Lee, who turned 22 on the final Sunday of the event, has shown terrific form all season recording five top-10 finishes on the LPGA Tour, including narrowly missing out in a playoff to fellow ECCO Golf ambassador, Lydia Ko a few weeks ago.

The win moved Lee up seven places in the Rolex World Rankings to number eight, as she entered the top-10 for the first time in her career.

“I’ve been playing pretty solid the whole year, and it’s just nice to have a win,” said Minjee Lee. The victory comes at a great time for Lee with the Women’s US Open beginning on Thursday next week.

“It’s going to be a totally different week, so I’ll just try my best and I know I’m hitting it pretty solid and putting it solid, so I think we’ll have a great week,” said Lee.

Jesper Thuen, responsible for sponsorship at ECCO Golf, added: “It was fantastic to see Minjee finally get her win on the LPGA Tour this season, she has been playing some incredible golf. 

“Minjee thoroughly deserves to be ranked inside the world’s top 10, it’s a testament to her continued excellent form. Looking ahead to the US Open next week I wish all of our ambassadors the best of luck.”

Lee competed wearing her women’s ECCO BIOM G 2, a design which features an athletic, ECCO HYDROMAX treated ECCO Racer Yak leather upper, as well as a technical insole system and anatomical last.

The shoe is also highlighted by exceptional support and comfort via ECCO BIOM NATURAL MOTION technology that mirrors the foot’s anatomical shape bringing the player closer to the ground, and a visible, carbon-look stability bar running heel to mid-foot.

More information at golf.ecco.com and www.holidaygolf.com.

Golf Shoes, Holiday Golf, LPGA Tour

ECCO Golf – Ambassadors finish 1st and 2nd as Lydia Ko returns to the winner’s circle

May 2, 2018 – Lydia Ko claimed the 15th LPGA Tour victory of her career in stunning fashion at the LPGA MEDIHEAL Championship at Lake Merced Golf Club on Sunday, making eagle on the first playoff hole to outlast fellow ECCO Golf ambassador Minjee Lee.

Ko, who turned 21 years old only last week, is no stranger to success at Lake Merced, having won back-to-back Swinging Skirts LPGA Classic titles there in 2014 and 2015.

Entering the final round with a one-shot lead, Ko fired a 71 (-1) on Sunday, including a birdie at the par-5 18th to force a playoff with Lee who had birdied four of her last six holes to post a clubhouse lead of 276 (-12).

The runner-up finish continues Lee’s impressive run of form, with five top-10s in eight starts on the LPGA Tour in 2018.

Speaking to the media following her win, Lydia Ko said: “When that putt dropped, I was like oh, my God. I actually thought my chip might go in the first time I played the 18th hole, but a lot of emotions.

“My whole team and my family, they’ve worked really hard for this moment, so I’m happy that a few of them are here and we can celebrate together.”

Jesper Thuen, responsible for sponsorship at ECCO GOLF, added: “It was fantastic to see Minjee and Lydia battle it out for the title. 

“It was only a matter of time before Lydia tasted victory again, as we all know how talented she is and how hard she works on her game. We’re excited to see what the rest of 2018 holds for all our LPGA Tour players.”

It was also a great week for Caroline Masson who carded a bogey-free final round of 68 (-4) to finished tied for seventh at seven under par.

All three players competed wearing women’s ECCO BIOM G2, a design which features an athletic, ECCO HYDROMAX treated ECCO Racer Yak leather upper, as well as a technical insole system and anatomical last.

The shoe is also highlighted by exceptional support and comfort via ECCO BIOM NATURAL MOTION technology that mirrors the foot’s anatomical shape bringing the player closer to the ground, and a visible, carbon-look stability bar running heel to mid-foot.

More information at golf.ecco.com and www.holgolf.com.

Golf Shoes, Holiday Golf, Ladies

ECCO Golf – Traction and stability with women’s ECCO BIOM Hybrid 3 featuring Tri-Fi-Grip outsole

April 30, 2018 – Flagbearers of golf hybrid footwear, ECCO GOLF, unveil their latest innovation, the women’s ECCO BIOM Hybrid 3 featuring the groundbreaking new TRI-FI-GRIP outsole.

The model, which is available in several refined aesthetics to appeal to female golfers of differing style preferences, is the latest evolution of the brand’s multi-award-winning and best-selling ECCO BIOM Hybrid franchise.

TRI-FI-GRIP ensures multi-purpose zonal performance through three segments; one for stability, another for durability and a third for rotational support.

The zonal structure is a product of intensive research and data analysis in the ECCO Golf Lab. Each is formed from ultra-durable TPU, meaning the shoes can be worn on and off course without affecting performance.

TRI-FI-GRIP Zonal Performance:

  • Zone 1 centres on delivering outstanding lateral stability throughout the swing.
  • Zone 2 forms the middle of the outsole and is designed to guarantee walking comfort through the round and beyond. It also features a durability region in the heel where shoes can be prone to wearing.
  • Zone 3 is a specially engineered rotational section designed to optimise the movement in the forefoot through slim, rounded lugs which promote fast and easy rotation through the swing.

Throughout the design process, Lead Designer Andrzej Bikowski’s focus was to ride the wave of success created by ECCO BIOM Hybrid since its launch in 2011.

“We approached this project with the question; how can we make the best, better? By combining our new TRI-FI-GRIP innovation with the same technological features created by the BIOM last, I believe we have achieved our goal.

“The fact that all ECCO BIOM Hybrid 3 models offer complete waterproof GORE-TEX construction further exemplifies our commitment to progress and excellence.”

Additional features of the women’s ECCO BIOM Hybrid 3 include:

  • An ECCO Racer Yak leather upper with supreme breathability and durability.
  • 100% GORE-TEX waterproof protection, guaranteed for three years.
  • The option of a BOA closure system for optimum fit.
  • ECCO Freedom Fit mixing a snug heel setting with a roomier forefoot area that allows toes to move naturally.
  • BIOM NATURAL MOTION technology brings the player closer to the ground while offering an anatomical last shape with superb cushioning and advanced support.
  • Removable Ortholite inlay soles, offering long-term cushioning enhanced breathability, moisture management and the option of extra width.

As is the case with all of the golf shoes in ECCO GOLF’s Spring/Summer 2018 Collection, ECCO BIOM Hybrid 3 is crafted at company-owned factories that utilise FLUIDFORM technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

RRP: ECCO BIOM Hybrid 3, €199; ECCO BIOM Hybrid 3 BOA €209.

More information at golf.ecco.com and www.holgolf.com.

Golf Shoes, Holiday Golf

ECCO Golf – Groundbreaking innovations combine to unveil the last creation, the ECCO COOL PRO

Febrero 23, 2018 – Danish golf footwear innovators, ECCO Golf, has unveiled their latest creation, ECCO COOL PRO, which combines several of the company’s flagship technologies.

By combining the performance focused ECCO Spyder-Grip outsole, which debuted in ECCO CAGE PRO, with the pioneering GORE-TEX Surround technology, first introduced in ECCO COOL, this new design represents the ultimate blend of form and function.

The revolutionary Spyder-Grip outsole utilizes an organic structured design for outstanding grip. This combines with a GORE-TEX Surround membrane upper which facilitates an advanced air channeling system within a grid-shaped sole structure, providing 360° breathability without compromising on waterproof protection.

This unique combination of innovations provides outstanding walking pleasure and stability in all conditions, as well unparalleled climate comfort and exceptional protection from the elements.

ECCO COOL PRO, available in two upper variations, further highlights the company’s commitment to innovate through a unique set of performance and comfort properties, including:

  • ECCO Fluidform technology TPU midsole grid
  • ECCO Freedom Fit mixing a snug heel setting with a roomier forefoot area that allows toes to move naturally
  • A perforated, performance ECCO Dritton leather upper that provides breathable and durable properties
  • 100% GORE-TEX waterproof protection
  • A washable, removable inlay sole that offers the option of extra width

“The design of ECCO COOL PRO represents the exciting combination of two key innovations which will provide golfers with increased levels of comfort, breathability and protection,” said Michael Waack, Head of Global Golf at ECCO.

“Ultimately the shoe represents the meeting of two giants of ECCO development, GORE-TEX Surround and Spyder-Grip. The result is a shoe that raises the bar in every aspect of performance,” continued Waack.

As is the case with all of the golf shoes in ECCO GOLF’s Spring/Summer 2018 Collection, ECCO COOL PRO is crafted at company-owned factories that utilise Fluidform technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

ECCO GOLF shoes are worn in competition around the world by Fred Couples, Ernie Els, Smylie Kaufman, Thomas Bjørn, Lydia Ko, Minjee Lee and Caroline Masson, among others.

More information at golf.ecco.com and www.holgolf.com.

RRP: €229.