Tag Archives: Ivan Khodabakhsh

Golf & Watches, Golf Companies, Ladies European Tour

LET – Strengthens bond with OMEGA through innovative new golf scoring technology

June 25, 2017 – The Ladies European Tour (LET) has strengthened its strategic partnership with OMEGA through the joint development of a world class Tournament Management and Scoring System for golf.

The new Tournament Management and Scoring System includes a host of innovative features which will bring the world-class action closer to the fans.

LET CEO Ivan Khodabakhsh said: “We are delighted to strengthen our 10-year strategic partnership with OMEGA through the development of a truly world class Tournament System. Many industry experts have already told us that they believe ours is now the best system in golf. As Official Timekeeper of the Olympic Games, OMEGA is a company internationally renowned for absolute precision and being at the forefront of technological innovation. There is clearly a unique connection between our brands, especially since golf returned to the Olympic Games at Rio in 2016.”

The sentiments were shared by CEO of OMEGA Timing Alain Zobrist, who said: “At OMEGA, we are always pushing at the boundaries of what’s possible in sports timekeeping, so that we can keep improving our technology and serve the athletes at the highest possible level. It’s been a huge thrill to develop the Tournament Management and Scoring System with the LET.”

The LET is now working closely with OMEGA‘s engineers, sport managers and specialists to introduce more technological innovations to record the incredible performances of the world’s best athletes and to better inform the fans of women’s golf.

Solheim Cup

Solheim Cup – Ten countries have interest to host The 2019 Solheim Cup

Solheim-Cup-2019

March 8, 2015 – The Ladies European Tour has received record interest in hosting The 2019 Solheim Cup in Europe.

Ten countries have submitted expressions of interest for the biennial transatlantic matches. They are Denmark, England, Netherlands, Norway, Portugal, Scotland, Spain, Sweden, Turkey and Wales. It is intended that the 2019 host will be announced towards the end of 2015, and following the playing of the 14th edition of the matches in Germany.

Mark Casey, the Ladies European Tour’s European Solheim Cup Director said: “We are delighted with the response from the interested nations all across Europe which shows the tremendous appetite for watching Europe take on the USA at golf. We look forward to working closely with all interested parties over the coming months to provide each country with the opportunity to present their strongest possible bid”.

Ivan Khodabakhsh, the Ladies European Tour’s Chief Executive added “With the European team’s victory at the past two editions of The Solheim Cup in Ireland and Colorado and the growth in women’s golf across the world, The Solheim Cup is developing into a unique women’s sport brand globally. We are therefore very confident of a strong host for The 2019 Solheim Cup.”

The 2019 Solheim Cup will be the 16th edition of the biennial encounter – first played in 1990 – between Europe and the United States. The 2015 Solheim Cup will be played at Golf Club St. Leon-Rot in Germany on September 18-20 this year, preceded by the PING Junior Solheim Cup matches on September 14-15. The 2017 Solheim Cup will be played at Des Moines Golf and Country Club in Iowa, USA.

Golf & Watches

Watches and Golf – Omega enters landmark 10-year partnership with LET

Omega-y-Golf

December 7, 2014 – Omega recently announced that it has entered into a ten-year partnership with the Ladies European Tour (LET), Europe’s leading women’s professional golf tour, further underscoring the brand’s relationship with the sport and its support of professional female athletes. The length of the contract is a testament to the confidence that the brand and the organisation have of the future success of the collaboration.

Speaking about the importance of this new partnership, Omega President Stephen Urquhart said: “Entering into this partnership was both strategic and meaningful. Omega is proud to support the Ladies European Tour, an organisation with achievable and attractive goals that are sure to have a lasting impact on the sport. It is important to the brand that we show our appreciation of golf as a whole and we are happy to bring greater attention to the professional women golfers who are taking the game to a new, exciting level. We look forward to the success of the partnership and can’t wait to see what we can accomplish together.”

Acuerdo-Omega-LET

LET CEO Ivan Khodabakhsh welcomed the announcement, saying: “Omega is one of the world’s most aspirational, iconic and desirable brands and we look forward to working together over what promises to be an exciting decade in women’s professional sport. The company decision to partner with LET is eloquent testimony to the appeal of the players and our event partners.”

“In a competitive market for sport sponsorship, LET and its players continue to offer a fresh and innovative marketing platform for world class brands,” said Khodabakhsh. “The LET is a truly international sports property and its members will be heavily represented when golf returns to the Olympic Games in Rio in 2016”.

The partnership between Omega and LET, which is based on shared interests and values involving the promotion of the game and the support of women’s golf, marks a high point in the watch brand’s long history with the sport.

Omega’s involvement in the sport extends beyond tournaments and organisations to include a family of prominent and successful golfing ambassadors. Omega is proud to have built lasting relationships with Stacy Lewis, Rory McIlroy, Michelle Wie, Sergio Garcia, Shanshan Feng and golf legend Greg Norman.

turelojya-compraventa-relojes

Ping, Solheim Cup

Solheim Cup 2015 – New Solheim Cup logo unveiled for 2015

Solheim_Cup_logo_GER2015_Portrait_light_bg_rgbSeptember 17, 2014 – The Ladies European Tour (LET) and LPGA have jointly unveiled the new official Solheim Cup logo ahead of the matches at Golf Club St Leon-Rot, near Heidelberg, Germany, on September 18-20, 2015.

This is the first time in the event’s 24-year history that a new logo has been introduced, with the iconic cup flanked by the European and United States flags to visually express the event’s strong trans-Atlantic rivalry.

The new logo was developed in joint consultation with Ping CEO and Chairman John A. Solheim, whose parents Karsten and Louise established The Solheim Cup with the LET and LPGA in 1990.

Speaking at the launch of the logo in Germany, with a year to go until the matches, John A. Solheim commented: “The new Solheim Cup logo represents a continuation of the tradition our family proudly started nearly 25 years ago. It symbolizes the honour and pride that come with representing your country in the spirit of competition and inspires the next generation of women golfers who hope to someday put their name in the Solheim Cup record book.”

Adding to Solheim’s comments, LET CEO Ivan Khodabakhsh said: “The Solheim Cup is a global sports event with a rich history of world class golf and unforgettable drama. With this being the first staging of the contest in Germany, we wanted a fresh and inspiring image to reflect the unique competition and connect with new audiences.”

LPGA Commissioner Mike Whan said: “The Solheim Cup and its excitement represents everything that players and fans truly love about this great game. This logo offers a contemporary take on the exciting history of the rivalry between Europe and the United States.” 

The 2015 event, supported by global partners Ping, SAP, Allianz and Rolex, marks the 14th time The Solheim Cup will be contested with the United States Team currently leading the series 8-5.

In 2013, the European team made history by winning The Solheim Cup for the first time in the US with a score of 18-10 and a record eight point margin of victory. Next year, in Germany, Europe is targeting three wins in a row.