Tag Archives: FootJoy

FootJoy, Golf Shoes

FootJoy – The new HyperFlex and HyperFlex Carbon golf footwear, finely tuned to power your game

March 6, 2023 – FootJoy is the undisputed #1 Shoe in Golf, a brand that has been trusted by players at all levels of the game for 100 years because of a singular dedication to the game of golf and a relentless commitment to performance innovation, style, comfort and quality.

As part of this unwavering commitment, FootJoy is introducing the new HyperFlex and HyperFlex Carbon golf shoes. Finely tuned to empower the golfer athlete, HyperFlex delivers hyper power, hyper control and hyper fit for men and women.

HYPER POWER : The OptiFlex outsole design promotes stability where you need it for the golf swing and flexibility for walking comfort. For those looking for even more stability and comfort, the all-new HyperFlex Carbon shoe features a molded carbon fiber power plate that delivers Tour-level stability and performance. HyperFlex Carbon offers additional underfoot cushioning with an OrthoLite Impressions FitBed.

HYPER CONTROL : The Power Stabilizer outsole harnesses lateral movement through the swing and ensures a secure foundation. The ThermoPlastic saddle strap wraps the foot to provide additional lateral and medial support and control throughout the golf swing.

HYPER FIT : FJ’s popular StratoFoam cushioning delivers comfort and support tuned specifically for golf. The midsole design provides the perfect blend of cushioning which helps absorb shock while maximizing energy return to reduce foot fatigue.

“The new HyperFlex and HyperFlex Carbon offer Tour-proven enhancements within the athletic silo, delivering unquestioned innovation, comfort, stability and a visual design aesthetic that celebrates performance technology for the golfer athlete,” said Patrick Trubiano, Director of Product Managememtn of FJ footwear. “This product will excite current HyperFlex wearers and those looking to add more power to their game.”

Several Tour players have already made the switch to incorporate HyperFlex golf shoes in practice and in play at tournaments around the world. When it comes to developing performance golf products, FootJoy does not compromise.

They believe in achieving a unique sense of balance between craftsmanship and technology, style and comfort, fit and function. It’s a commitment that is reflected in every product that FJ makes and is appreciated by passionate golfers all over the world.

  • Launch retail: March 1st, 2023.
  • RRP: FJ HyperFlex Carbon Men’s, 259€; FJ HyperFlex BOA Men’s, 249€; FJ HyperFlex Men’s, 219€; HyperFlex Women’s, 209€.

 

FootJoy

FootJoy – Announced a new three-year partnership with England Golf

January 12, 2023 – England Golf has unveiled FootJoy as its new ‘Official Apparel, Footwear and Accessory Partner’, in an exclusive three-year agreement. Under the arrangement, all England Golf national squad members, across all age categories and genders, will be kitted out with the full range of FootJoy product at international events and championships.

Likewise, the brand will have the opportunity to connect with more than 760,000 golfers and independent golfers, through England Golf’s ever growing digital community platforms such as My England Golf and iGolf. Through these channels, England Golf members will have exclusive access to news and information about FootJoy product launches, as well as additional prizes and opportunities throughout the year.

FootJoy will also be on prominent display at many of England Golf’s Championships throughout the year, including the Brabazon, English Amateur, English Girls Championship and Carris Trophy.

England Golf CEO, Jeremy Tomlinson, said: “Aligning with a market leader such as FootJoy is representative of England Golf’s commitment to excellence. In addition to representing best-in-class across numerous categories, FootJoy’s varied product lines overlaps with our diverse membership helping to further promote inclusivity in the sport.”

FootJoy Brand Director, Russell Lawes, added: “Our new partnership with England Golf will continue with our goal to support golfers of all levels in England. We are proud to be able to provide the England Golf national squad with FootJoy product to help with their development and performance, as well as being able to reach England Golf members to help grow and support the amateur game.”

FootJoy, Golf Shoes

FootJoy – Evolution of Stratos headlines the FJ’s Autumn-Winter 2022 footwear collection

December 14, 2022 – First introduced last Autumn, FJ Stratos brought game-changing, cloud-like comfort, debuting StratoFoam underfoot cushioning, to the brand’s leading range.

The new and improved model, available in men’s and women’s, builds on its comfort DNA with an all-new sculptured heel piece and moulded heel inside to exaggerate the in-shoe comfort and curate a more athletic look.

The shoe’s exterior construction features soft, luxurious leather uppers for a super premium feel combined with the VersaTrax+ outsole for the ultimate in on-course traction and off-course versatility.

The StratoFoam midsole, which offers energy return as well as soft underfoot cushioning, affirms Stratos as the go-to comfort shoe in the range.

The Flex franchise welcomes an all-new Flex XP which presents the perfect upgrade for the increasing number of golfers looking for athletic styling, breathability, traction and waterproof protection in their performance footwear.

The Flex XP receives a full facelift, with an engineered mesh upper elevating its breathability without compromising the waterproof protection. A flared heel piece, featuring a TPU section, elevates the shoe’s athletic look and structure, and a returning VersaTrax outsole gives golfers the practicality of on and off course versatility.

Building on the legendary Contour franchise, the Contour Jogger adds an all-new yet retro look and feel to FJ’s casual range. The Contour Jogger’s water-resistant suede upper allows golfers to enjoy time on the course while looking the part around and even away from the golf club.

Uniquely, the VersaTrax-inspired outsole uses recycled rubber to add a sustainability element while delivering a secure grip for golfers on and off the course.

Created specifically for the female golfer, FJ LINKS offers a casual trainer-style which builds on popular lifestyle fashion trends. Featuring luxurious leather uppers in a classic ‘pump’ aesthetic, FJ LINKS adds unmatched versatility to FJ’s female footwear offering.

The FJ FUEL has made huge strides since its introduction in January, establishing itself as one of the most popular spikeless shoes available. Previously offered in largely white based colourways, a new black option will be available to golfers, offering a darker option to thrive in the later year golf conditions.

“The new additions to our footwear range deliver a lot to be excited about, with upgraded designs of popular models in the Stratos and Flex XP providing golfers with ultimate comfort options depending on their tastes.”

“While new introductions in our casual silo for men and women with the Contour Jogger and FJ LINKS respectively, highlight the blurring of lifestyle trends into the sport and our ability to be proactive to fulfil every golfer’s style and performance needs,” says Guy Smith, FJ Product Manager, FootWear EMEA.

SRP FJ Stratos: 209€ (men’s)


SRP FJ Stratos: 209€ (women’s)

SRP Flex XP: 149€ (men’s, women’s)

SRP Contour Jogger: 129€ (men only)

SRP FJ LINKS: 149€ (women only)

FJ Fuel: 179€ (men only).

FootJoy, Golf Shoes

FootJoy – Renewed partnership with Harris Tweed Hebrides for a new golf footwear collaboration

July 14, 2022 – FootJoy has once more joined forces with Harris Tweed Hebrides in celebration of a summer of Scottish golf, introducing an extended limited edition footwear range that celebrates hand craftsmanship, heritage and tradition.

Following the popular release of the Black Watch Packard in 2021, the second iteration of the collaboration – ‘Shawbost’ – welcomes a unique Premiere Series Packard upper to the new limited-edition range.

Introduced during the pinnacle of the golf calendar by some of the world’s best players at the 150th Open, an event adorned with its own storied tradition and innovative play, Harris Tweed brings a distinctly auld accent to FootJoy’s Premiere Series Packard – itself renowned for timeless design infused with innovative performance technology.

The Shawbost collection, so named in tribute to the small town Hebridean location of the Harris Tweed mill where pure virgin wool is handwoven to create unique, flawless and beautiful designs, features a distinct tweed and design character, hand selected to recognise both brand’s intrinsic role in the history of the game and shared celebration of heritage.

The Premiere Series Packard Shawbost is presented within an authentic Harris Tweed shoe bag as a nod to the hand craftsmanship, design detail and dedication to the golfer that inspires the collaboration.

Governed by The Harris Tweed Act, the fabric must be handwoven in the homes of residents of the Outer Hebrides, Scotland, to be able to use the Harris Tweed name and logo. This maintains the integrity and distinctive character of the fabric which is recognised globally for its quality.

Unusually, the wool is dyed before being spun, allowing a multitude of colours to be blended into the yarn, creating a cloth of great depth and complexity. Harris Tweed cloth has been produced on the islands of Lewis, Harris, Uist and Barra for generations using truly traditional methods.

Each year Harris Tweed cloth is exported to over 50 countries worldwide – with every metre handwoven on the islands and then inspected by the Harris Tweed Authority before being stamped, by hand, with the Orb Mark.

1920-A1: Direct from Harris Tweed’s
mill in Shawbost, 1920-A1 is a multicolour houndstooth check tweed with shades of blue, brown and navy.

“Few sports with such rich histories as golf have such traceable beginnings. Scottish golf is celebrated the world over and given the rich heritage of both FootJoy and Harris Tweed, which are interwoven in golf’s past and present, it seems fitting to continue celebrating this great sport’s origins in Scotland”, said Guy Smith, FootJoy product manager.

“It is a very special year for golf and FootJoy’s Harris Tweed collection showcases this heritage with authenticity and style. The Shawbost Packard celebrates an era when houndstooth Harris Tweed was the choice for the discerning golfer. We are proud that they will be worn by golfers playing courses around the world – we continue to value our partnership with the number one shoe in golf,” said Mark Hogarth, creative director of Harris Tweed Hebrides.

FootJoy, Golf Apparel, Golf Gloves, Majors

FootJoy – Celebration of The 150th Open with a spectacular Limited-Edition apparel collection

July 12, 2022 – FootJoy, the #1 Shoe and Glove brand in Golf, has unveiled an all-new limited-edition apparel collection to commemorate The 150th Open.

Inspired by the prestige and heritage of golf’s original championship, The Open, FootJoy’s newest collection, comprising of shirts, midlayers, outerwear and headwear, uses tartan prints, distinctive branded patterns and the championship’s rich navy and gold palette, to create a range fitting for the landmark event, for both men and women.

While honouring the history of the event and the game’s beginnings at The Home of Golf, each garment is designed with modern golfers in mind, using the latest performance fabrics to best support players perform on the course against the unpredictable links weather, where The Open was conceived and continues to thrive.

“FootJoy’s rich history in the game of golf as a leading pioneer has always fuelled our design team to set the standard and create iconic products which truly resonate with the golfer, and the new 150th Open Collection, commemorating a landmark moment in golf’s history, epitomises this perfectly,” said Colin Mynott, FootJoy EMEA product manager.

“The Open in itself is a true pioneer and catalyst for the sport, and, as a brand, we are honoured to be invited to celebrate a shared dedication to the game with this range and have the opportunity to play a role in celebrating this exciting chapter for golf. We look forward to joining fellow golf fans across the world, on and off the course, in celebrating The 150th Open this month.”

Accompanying the apparel collection, FJ also champions the significant milestone of The Open’s 150th playing with the launch of its limited-edition 150th Open StaSof Glove.

The #1 Glove in Golf looks to affirm its position as a leader in the space, with a new offering set to excite discerning golfers with a unique design and trusted performance at the pinnacle of the game.

  • RRP Men’s: Open logo print shirt, 105€; Tartan Trim Knit Chill-Out, 125€; Open Hybrid Hoodie, 165€.
  • RRP Women’s: Ladies Cap Sleeve Tartan Panel Shirt, 105€; Knit Midlayer with Trim, 95€; Ladies Hybrid Full Zip, 165€.
  • RRP Juniors’: Junior Open logo print shirt, 75€.
FootJoy, Golf Apparel, Majors

FootJoy – Celebration of the 150th Open at St Andrews with a Limited Edition apparel collection

July 4, 2022 – FootJoy is celebrating the historic 150th Open at St Andrews in style by launching an all-new limited edition apparel collection.

Inspired by the prestige and heritage of golf’s oldest major championship, FootJoy’s newest collection, comprising of shirts, midlayers, outerwear and headwear, uses tartan prints, distinctive branded patterns and the championship’s rich navy and gold palette, to create a range fitting for the landmark event, for both men and women.

While honouring the history of the event and the game’s beginnings at the Home of Golf, each garment is designed with modern golfers in mind, using the latest performance fabrics to best support players perform on the course against the unpredictable links weather, where The Open was conceived and continues to thrive.

The range, which is on sale from the 1st of July, comprises three items for men, including an Open Logo Print Polo Shirt, a Tartan Trim Knit Chill-Out and an Open Hybrid Hoodie. Women’s options include a Cap Sleeve Tartan Panel Shirt, a Knit Midlayer with Trim, and a Hybrid Full Zip jacket. For juniors there is an Open Logo Print Polo Shirt.

Accompanying the apparel collection, FJ also champions the significant milestone of The Open’s 150th playing with the launch of its limited-edition 150th Open StaSof Glove.

“FootJoy’s rich history in the game of golf as a leading pioneer has always fuelled our design team to set the standard and create iconic products which truly resonate with the golfer, and the new 150th Open Collection, commemorating a landmark moment in golf’s history, epitomises this perfectly,” said Colin Mynott, FJ EMEA Product Manager.

“The Open in itself is a true pioneer and catalyst for the sport, and, as a brand, we are honoured to be invited to celebrate a shared dedication to the game with this range and have the opportunity to play a role in celebrating this exciting chapter for golf. We look forward to joining fellow golf fans across the world, on and off the course, in celebrating The 150th Open this month.”

More information at www.footjoy.co.uk.

FootJoy, LPGA Tour

FootJoy – Jessica Korda signs multi-year sponsorship deal with the Nº1 shoe and glove brand on the LPGA

May 27, 2022 – World Nº14 Jessica Korda has signed a multi-year, head-to-toe sponsorship deal with FootJoy that will see the 29-year-old American become the first LPGA Tour player to sign up to a full apparel, glove and shoe contract with the brand.

Already the Nº1 shoe and glove on the LPGA Tour, chosen by players like Ariya and Maya Jutanugarn, Brittany Lincicome, Austin Ernst, Bronte Law and countless others, Jessica Korda will be the first player to wear FootJoy women’s apparel.

A six-time winner, Jessica’s most recent victory came last season at the 2021 Diamond Resorts Tournament of Champions. This capped a tremendous year in which she made the cut in all 17 events that she competed. She has already secured two top-10s in four events this season, including a runner-up finish at the season’s first major championship.

Korda is a truly global player, with victories in Malaysia, Thailand, Australia and in the Bahamas. She has also competed in three Solheim Cup events and represented the United States at the 2020 Olympics in Tokyo.

“I spend a lot of time figuring out what shoes and apparel are best for my game and to work with a company that only focuses on the game of golf is such an awesome advantage,” said Jessica Korda. “They really understand my needs as a player.”

Not surprisingly, this commitment to determining the best products for her game has led Korda to be a fixture amongst the game’s elite players. Throughout the testing process, Jessica has experimented with a wide range of shoes. She has enjoyed the variety of shoes offered by FootJoy, but also knows what works best for her game.

“It’s so great to work with this incredible team, and there are just so many options which is one of the coolest things. It’s not just one shoe for every type of player.”

“My swing is so feel-orientated and it honestly goes from my feet up, where I can notice things like how firm or soft the ground and can sense any breaks in the greens. That’s where the shot process starts for me and then I make my decisions from there. That’s why footwear is such an important piece of equipment for me. I also focus on how the shoe holds during impact. I need enough stability to hold my foot in place while also allowing me to roll my left foot a little bit.”

Jessica will also be wearing apparel from FootJoy’s Women’s Performance Apparelrange and has been working closely with the team to not only find items that fit her style, but also influencing products in the development process based on her experience as a female athlete and one of the best female golfers in the world.

Jessica Korda added: “I really like the materials they use. They’re very flattering, the colours are excellent and everything is so comfortable whether you’re playing golf or wearing them off the course. Like footwear, they just have so many options for women, whether it’s long sleeve, short sleeve, pants, skorts or sun protection items. These are important to golfers, but also women in general.”

Jessica will continue her season at the US Women’s Open at Pine Needles Lodge & Golf Club in North Carolina, which takes place from June 2-5.

FootJoy, Golf Shoes

FootJoy – Introduction of all-new FJ Pro Pro|SL Sport golf shoe, inspired by streetwear trends

May 25, 2022 – FootJoy, the #1 shoe in golf, has introduced an all-new athletic upper to the iconic Pro|SL range with the Pro|SL Sport – inspired by streetwear trends.

In expanding the already popular Pro|SL line-up, the Sport model introduces a new material upper utilising mesh and an ultrathin TPU hotmelt top layer to broaden the original performance spikeless shoe’s offering.

This new combination of mesh and textiles, completed with a membrane layer, ensures breathability and waterproof protection to deliver an athletic aesthetic without compromise.

Below the upper, the shoe remains true to the Pro|SL franchise’s dedication to Tour-proven traction and performance, featuring the same performance innovations, in the Infinity Outsole, StratoFoamunderfoot cushioning and Proprietary FTF outsole unit, that have consistently impressed some of the world’s best Tour players.

The new addition to FootJoy’s Pro|SL line up will complement the established Pro|SL and Pro|SL Carbon models with colourways available in both the men’s and women’s ranges.

“The Pro|SL’s popularity has led the shoe to become an iconic brand in golf, synonymous with Tour-level performance and innovation, and the launch of the Pro|SL Sport will only strengthen the range further as the consistent leader in spikeless performance receives fresh energy with a world-class upper design”, says Guy Smith, product manager of FootJoy Footwear.

“The new materials in the mesh upper and hotmelt top layer push the shoe into unchartered territory as we listen to and fulfil golfers demands for footwear styles that increasingly blur the lines with off-course trends, without compromising on the product’s core performance.”

  • Launch at retail: 6th of May.
  • RRP (colors): Men (white / grey / orange), 159€; Men (white / blue fog / navy), 135€; Women (white / navy / hot pink), 135€; Women (white / light grey), 135 €.  
FootJoy, Golf Shoes

FootJoy – The new Tour Alpha continues the legacy of ultimate stability in golf footwear

March 21, 2022 – FootJoy, the #1 Shoe in Golf, has launched the next evolution of golf footwear with the all-new Tour Alpha, and features the latest footwear technology to deliver the ultimate stability option with the added benefit of supreme comfort.

The Tour Alpha’s premium, power silhouette is packed with visible technology allowing golfers to see and feel the innovation, which is activated throughout each step of the swing sequence, empowering players to take total control of their game.

At the forefront of its innovation is the game-changing OPS technology – Optimised Performance Stabiliser – a three component innovation that locks-in the golfer’s foot to deliver superior feel, unrivalled traction and optimise power.

“Our Tour series has always been our most stable silhouette in the FootJoy portfolio, and the Tour Alpha is undoubtedly our most intelligent golf-specific innovation to date, which pushes the boundary of footwear technology with the OPS system driving performance at every step of the golf swing.

“With the innovation and golf-specific performance focus, the Tour Alpha is set to be golf footwear’s best-in-class and the journey to its launch is a testament to the brand’s relentless pursuit to innovate as we continue to deliver new products that support the golfer to perform when it matters most.” , says Guy Smith, Product Manager of FootJoy Footwear.

THE 3D MOULDED HEEL COUNTER

The 3D moulded heel provides a stiffer, lighter and aesthetically interesting rear structure that provides lower Achilles’ support and locks the golfer’s heel in place during the swing.

FTF DUAL DUROMETER MIDSOLE

A firm perimeter heel piece, combined with a soft-core midfoot piece. The soft midsole supports the foot with comfort while the firm heel centres the back foot for controlled balance during loading in the swing.

Note: The darker areas of the shoe lock the golfer into the swing for ultimate stability while the lighter areas provide more comfort than FJ has ever had on a Tour series shoe before.

A-FRAME SUPPORT SYSTEM

The A-frame is an external TPU structure that fuses the heel counter and the midsole together, to create synergy within the OPS and deliver ultimate stability at every stage of the swing.

“This golf shoe delivers pure power with every shot. It has that solid base that allows me to lock in and swing away with full force”, says Kevin Kisner.

BOA AND BOA AGAIN

The Tour Alpha takes the WRAPID Fit System powered by BOA to new levels, with a BOA and dual BOA offering.

Through extensive testing and pressure mapping the BOA technology is proven to alleviate significant pressure on the top of the golfer’s foot and enhance the golfer’s fit.

FootJoy introduces the WRAPID 2.0 fit system, featuring a dial on the heel and on the side, the dual BOA option is the next evolution of fit, alleviating pressure even further to help the golfer feel even more connected to the ground and further dials in that precise fit.

  • 12.7% more walking cushioning than Tour X
  • 10% more mobile in trail foot eversion during the swing vs Tour X, preventing the backfoot from rolling, inviting increased power efficiency through the swing
  • More balanced torsional support during the swing than Tour X

  • Availbility: 18th March 2022
  • RRP FJ Tour Alpha: Men’s Double BOA, 259€; Men’s BOA, 239€; Men’s, 209€.
FootJoy, Golf Apparel

FootJoy – Launch of the most inspired Spring-Summer ’22 Performance Apparel Collection

March 15, 2022 – FootJoy has launched its most inspired Performance Apparel range to date for Spring/Summer ’22.

The Men’s range introduces four new collections: Jackson, Hudson, Duxbury and Deer Park all balance the popularity of fresh, playful prints with classic styles and a sophisticated palette. Throughout the range, Dolphins, Fish, Palm Leafs and ‘Press Play’ graphics are vibrant, recurring themes, whilst elegant detailing completes the look.

A refreshed Women’s line-up completes FJ’s SS’22 offering, welcoming all-new designs and styling to present its most impressive Women’s Apparel range to date. FJ continue to equip female golfers with more choice, with a Watercolour print theme taking centre stage throughout the collection.

Championing the brand’s pioneering spirit across the SS’22 line-up, garments are infused with innovation, including lightweight, breathable, quick drying fabrics and golf-specific product designs to support the golfer on and off the course through the warmer months.

The colour collections will be accompanied by a comprehensive stock supported Fashion and Essentials range. These garments provide the perfect addition to complete outfits with easy and coordinating pieces that complement the headline collections.

“The FootJoy brand continues to carry momentum in the Apparel category and our latest offering is one that looks to not only continue this energy, but to push it even further.

“The design team have done a fantastic job in bringing to life a line-up that celebrates interesting and innovative designs whilst remaining laser focused on the golfer and performance – something totally unique to FJ.

“We look forward to welcoming the warmer weather and celebrating the start of the summer season with this all-new SS’22 Apparel range,”  says Colin Mynott, FootJoy EMEA Product Manager.

JACKSON COLLECTION

The Jackson range is crafted from a sophisticated colour palette, with base colours of Navy and White accented by Lavender and Sage. The striking designs of the Shadow Palm Print polo features in Lavender, with the Zig-Zag Print in Sage, alongside the Leaping Dolphin, Diamond Dot, and School of Fish print polos in classic Navy.

  • Leaping Dolphins Print Lisle, SRP: 95€.

HUDSON COLLECTION

The Hudson collection contrasts Graphite and White with a striking Coral and softer Quartz Pink, offered up in FJ’s selection of seasonal playful prints, solids and stripes.

  • School of Fish Print Lisle, SRP: 105€.

DUXBURY COLLECTION

Duxbury’s simple three colour palette features Ink, as a subtle alternative to Navy, a summery Dusk Blue, both brought together with a simple White.

  • Shadow Palm Print Pique, SRP: 95€.

DEER PARK COLLECTION

Throughout Deer Park, a traditional sportswear palette is given a contemporary twist, with Lemonade contrasted against a bold Royal Blue, with the collection grounded against Dove Grey and White.

  • Push Play Print Pique, SRP: 105€.

WOMEN’S RANGE

The women’s range, headlined by the Watercolour print and featuring vibrant Coral tones complemented by classic Navy and White, with subtle details and flattering silhouettes. This new collection offers an array of stylish polo shirts, mid-layers, cropped pants, and skorts, plus the addition of a golf dress to provide even more choice throughout the Summer.