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TaylorMade Golf – Jason Day wins Farmers Insurance, his third PGA Tour victory

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February 10, 2015 – Playing what is considered one of the sternest tests on the PGA Tour at the long and unforgiving pair of Torrey Pines layouts, it was TaylorMade Golf’s Jason Day who emerged victorious, winning a four man playoff on the South Course to capture the Farmers Insurance Open. The victory is Day’s second win in eight weeks, having also won the Franklin Templeton Shootout in December.

Complementing his bag full of TaylorMade clubs, Day wore adidas’ newest high-performance golf footwear, adipower boost, throughout the tournament. Boost is an industry-changing innovation years in the making, designed to deliver maximum energy return, responsiveness and unparalleled comfort by way of thousands of TPU energy capsules fused together by way of a proprietary high pressure steam moulding process.

Jason-Day-Farmers-3For the first time, designers have utilised tour-proven gripmore spikes of varying sizes, strategically locating them on the outsole to deliver improved and more efficient traction and stability where it’s needed most.

Jason Day added the R15 driver to his bag just ten days prior to the Franklin Templeton Shootout in December, becoming one of the first TaylorMade staff players to make the switch from SLDR. The R15 is offered in both black and white and features a desirable, playable pear-shape in two head sizes – 460cc and 430cc.

Also it was the #1 Driver model in play at this week’s tournament with 21 total in play (430 & 460).

Jason also added an AeroBurner HL Fairway which replaces the RBZ three wood which has been in his bag for the past three seasons. Day found his new AeroBurner fairway launched hotter, flew further and landed softer which enabled him to attack the challenging Torrey Pines layouts.

In Jason Day’s Bag:

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  • Driver: TaylorMade Golf R15 460 (10.5º, Mitsubishi Kuro Kage 70x)
  • Fairway: TaylorMade Golf AeroBurner HL (16.5º, Mitsubishi Kuro Kage 70x)
  • Irons: TaylorMade Golf Tour Preferred MC 2014 (3-9, PW, True Temper Rifle 6.5)
  • Utility: TaylorMade Golf Tour Preferred MC 2011 (2 iron)
  • Wedges: TaylorMade Golf Tour Preferred (ATV Grind) (54º & 60º)
  • Putter: TaylorMade Golf Ghost Spider IB Putter
  • Bola: TaylorMade Golf Tour Preferred X
  • Footwear: adidas Golf adipower boost
  • Apparel: adidas Golf
  • Accessories: TaylorMade Golf Bag, Headwear & Glove

What is interesting to know:

  • The win is Jason Day’s third on the PGA Tour, having previously won the Byron Nelson Championship in 2010 and the WGC Accenture Match Play Championship last year.
  • Day’s win is his second with the R15 driver, which he added to the bag just ten days prior to capturing the Franklin Templeton Shootout in December.
  • Day used his new AeroBurner fairway wood which took the place of his trusty RBZ in his bag.
  • The win is the first for adidas Golf’s new adipower boost footwear, designed for the athlete to be the most comfortable, high-performance footwear the company has ever created.
  • With just under 40% of the field (61/156 players) playing a TaylorMade driver, the brand was once again the #1 Driver in play.