July 16, 2015 – TaylorMade Golf, renowned for innovations in performance-enhancing golf equipment, celebrated 15 Years of Driver Dominance this week ahead of The Open Championship at the Home of Golf, St Andrews.

This iconic venue with its rich heritage provided the perfect stage to host the TaylorMade Golf ‘15 Years of Driver Dominance’ event at the Macdonald Rusacks Hotel. The company’s tireless pursuit of innovation and excellence has enabled TaylorMade Golf to maintain its dominant position as the #1 Driver on Tour (*) for the past fifteen years.

To celebrate this success, TaylorMade Golf welcomed to the stage TaylorMade Tour professionals Stephen Gallacher (sponsored by Macdonald Hotels), Justin Rose, Sergio Garcia and Dustin Johnson, with special host Dougie Donnelly, to discuss their success stories and memories of TaylorMade Golf’s R-Series Drivers.

The Vice President of Tour Operations for TaylorMade Golf, Keith Sbarbaro, also joined the panel to discuss the ground-breaking innovations in Driver technology over the years and shared his stories of working with the best players in the world.

Guests who attended the event included key European and US media, key retailers, Macdonald Hotel guests and guests from Stephen Gallacher’s Golf Foundation.

THE 15 YEARS OF DRIVER DOMINANCE

The R300 Series. #1 Driver on Tour in 2001.

The R500 series. #1 Driver on Tour in 2002.

The R510 TP. #1 Driver on Tour in 2003.

In 2004, moveable weight technology became the preference.
The R7 Quad. #1 Driver on Tour in 2004.

Same moveable weight technology, slightly bigger head.
The R7 425. #1 Driver on Tour in 2005.

Moving up in head size to the now popular 460cc.
The R7 460. #1 Driver on Tour in 2006.

The latest addition to the R7 family.
The R7 Superquad. #1 Driver on Tour in 2007.

The first TaylorMade driver to feature Flight Control Technology (FCT).
The R9. The driver of choice in 2008.

R9 technology but with a 460cc head. The R9 460.
TaylorMade Tour pros’ driver of choice in 2009.

Featuring the 3 key technologies (FCT, MWT and 460cc head).
The R9 SuperTri. #1 Driver on tour in 2010.

The eyebrow raiser. The first white headed driver.
The R11. #1 Driver on Tour in 2011.

Adjustable soleplate technology offering 5 different face angles.
The R11S. #1 Driver on Tour in 2012.

One driver, 12 loft options, 7 face angle options.
The R1. #1 Driver on Tour in 2013.

The birth of the low-forward CG era. The SLDR. #1 Driver on Tour in 2014.

#MadeofGreatness. The R15. #1 Driver on tour so far in 2015.

* Based on Sports Marketing Surveys Inc. & Darrell Surveys