• Fueled by new RocketSteel face and improved Speed Pocket, the RBZ Stage 2 fairways are up to 10 yards longer than original RocketBallz fairways.

January 31, 2013 – Following the most successful fairway wood launch in the history of golf, which catapulted TaylorMade Golf to a record metalwood market share (*), the company has added another equipment breakthrough to its industry leading-portfolio.  Introducing the new RocketBallz Stage 2, a fairway wood that promotes up to 10 yards of distance for better players in addition to the 17 yards gained with the original RocketBallz fairways (**).

TaylorMade, which pioneered the hybrid category, also unveiled its new line-up of RBZ Stage 2 Rescues, which are engineered to be faster and longer than first-generation RocketBallz Rescues.

“Our team continues to push the innovation envelope in the fairway wood and hybrid categories,” said Todd Beach, Vice President of Metalwood R&D. “RocketBallz represented a distance breakthrough, but we knew we could make improvements. The improved Speed Pocket, re-configured CG location and shallower profile make this year’s line-up of fairways and Rescues the best-performing metalwoods we have ever developed.”

Key to the performance gains of RBZ Stage 2 fairways and Rescues is high-strength TaylorMade RocketSteel supplied by Carpenter, which creates a thinner and faster-flexing face. Both fairways and Rescues also incorporate an improved version of the company’s now-famous Speed Pocket design, which flexes to promote faster ball speed for more distance.

What sets this year’s RBZ Stage 2 lineup apart from previous lines is its playability and ease of launch, which is engineered to do so thanks to the clubhead’s lower profile, shallow face and low CG. At address, players can easily see how the trailing edge sits low and close to the turf, making these fairways look exceptionally easy to launch.

Both RBZ Stage 2 fairways and Rescues are available in a tunable Tour version. Featuring the company’s Loft Sleeve technology, golfers can easily adjust the loft +/-1.5° to find their optimal launch conditions, a feature not offered in last year’s RocketBallz products. The non-glare white crown features a new and compelling graphic that is both eye-catching and useful as an alignment aid to promote accurate aiming of the clubface at address.

RocketBallz Stage 2 fairways

• Shaft: Ultra-light RocketFuel 60 graphite (43.5”)
• Heads/lofts: 3 (15.0), 3HL (17.0), 5 (19.0), 5HL (21.0), and 7 (22.0).
• RRP: 249€.

RocketBallz Stage 2 Tour fairways

• Shaft: Matrix RocketFuel 70 graphite (43.5”)
• Heads/loft: Tour Spoon (13.0), T3 (14.5), T3HL (16.5) and T5 (18.5).
• RRP: 299€; and 379€ (Tour TP versión).

RBZ Stage 2 Rescue clubs

• Shaft: RocketFuel 65 (41”).
• Head options: From 3-6 in right-handed and 3-4 for left-handed players.
• RRP: 209€; 229€ (Rescue Tour model); 269€ (Rescue Tour TP).

More information at www.mygolfway.com.

(*) Sports Marketing Surveys Inc. for July 2012.

(**) Better player 17- yard claim based on RBZ vs. Burner 11 Fairway and 10-yard claim based on RBZ Stg2 vs. RBZ Fairway, robot testing at 150 mph ball speed, total distance.

Por REDACCIÓN