16 April 2026 – Golfriends continues to take steps in its growth and expansion strategy in the digital environment after reaching an agreement with Golf GameBook, one of the most widely used golf applications worldwide and with a growing presence in Europe.

The Golf GameBook platform has established itself as a tool that connects thousands of golfers, allowing them to share their rounds in real time, compete with friends and enjoy golf from a more social and interactive perspective. This digital dimension fits with Golfriends’ philosophy, focused on building community and enriching the player experience beyond the course.

The agreement not only strengthens the positioning of both brands within the golf digital ecosystem, but also incorporates direct benefits for users. From now on, players who use the app will be able to access exclusive advantages at Golfriends, including special discounts on a selection of products.

With this initiative, Golfriends expands its value proposition by combining content, community and commerce, in line with a growing trend in the sector: integrating sports practice with connected digital experiences.

This move underlines how golf continues to evolve towards a more interactive model, in which the activity is not limited to playing on the course, but also extends into the online environment, where technology and community are playing an increasingly relevant role.