Lynx Golf – Re-invention of its famous Parallax Irons for the modern golfer
July 4, 2017 – With two Majors to their name, Lynx Parallax irons are steeped in professional golf tour history – but for 2017 the marque is reborn with a new emphasis on game improvement for the amateur player.
Now a British company, Lynx has repositioned the Parallax family of clubs within its main portfolio. While renowned strokemakers Freddie Couples and Ernie Els wielded Parallax irons to Masters and US Open wins, this year’s collection boasts features and technology purposely designed for mid to higher handicap club and casual golfers.
Compared to those famous Parallax irons first seen in 1991, today’s golfers will notice a wide sole and generous cavity back, which combine to minimise the chances of the front edge digging deep into the turf, provide high levels of forgiveness on off-centre strikes and get the ball airborne with ease.
The original Parallax were among the most sought-after one-piece, cast steel cavity back irons of their generation and the 2017 model retains much of those qualities – with a modern spin. The 17-4 stainless steel head has a smart double chrome plate finish and features beautiful CNC milled grooves.
Full custom-fitting is available too, while stock shafts are KBS 90 (steel regular, stiff) and Mitsubishi Bassara (graphite, regular). A set comprises 5-PW irons, although an optional 4-iron is available and there are RH and LH choices.
Alongside the irons, comes a new range of woods too, spearheaded by the 2017 Lynx Parallax Driver. A two-piece cast 460cc head features a BiTitanium construction, with a Power Channel behind the clubface designed to deliver optimum ball speed and distance.
The head is full adjustable from 8.5 to 12.5 degrees while the gorgeous aesthetics are completed with a high gloss mirror finish. In terms of options, there are men’s RH and LH versions, with a stock Aldila NV RIP’D shaft in Regular/Stiff/X-Stiff flexes.
To complement the driver comes a full suite of 2017 Lynx Parallax Fairways Woods in 3 (15 degree) and 5 (19 degree) lofts and 2017 Lynx Parallax Hybrids in 3 (17 degree) and 4 (20 degree) lofts. All feature the same design and technology developed in the driver.
Announcing the new range, Lynx Golf’s CEO, Steve Elford, said: “Even until the start of this year, Lynx Parallax was regarded as a player’s club – with Laura Davies and Lydia Hall both using our first UK-designed irons on the Ladies European Tour.
“But with our new #BB and Black Cat clubs gaining appeal among better players, we felt it was appropriate to realign the latest model Parallax clubs to suit those players seeking a bit of extra help from their equipment.
“As a result, the range is packed with technology and options at an affordable price and we are delighted with how they look and perform.”
Lynx is dedicated to offering exceptional equipment for use by golfers at all skill levels and has always promised to support ‘green grass’ Pro shop businesses.
The company has an extensive range of men’s, ladies’ and junior equipment for 2017 and will be unveiling several exciting new products this year including new #BB (Boom Boom) irons.
THE HISTORY OF PARALLAX
Lynx Parallax irons were designed by Dave Boone in 1991, at Lynx’s then USA headquarters. The very first set went to Freddie Couples, who put the new irons in play to win the Johnnie Walker World Championship at the end of 1991 and within a matter of months had lifted the Nissan Los Angeles Open, Nestle (Arnold Palmer) Invitational, and the 1992 Masters.
Two years later, in 1994, Ernie Els won the U.S. Open with the Parallax irons.
In 2011, Surrey-based Charles Claire LLP was appointed Lynx licensee in Europe then took ownership of the brand in 2013, launching its first Parallax irons in the UK, played by Lydia Hall and Dame Laura Davies on the LET. Now in 2017, the company has completely redesigned and re-invented the Parallax brand.