Pro Area
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54 – Industry leader unveils ION 54, an integrated model to energise end-to-end golf solutions worldwide
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Holiday Golf – Launch of the new website, bringing its entire universe of golf brands and products in just one click -
GMS Agency – Winner as ‘Agency of the Year’ at 2025 Sports Business Awards
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Digitization – Everfield acquires teeone.golf and The Mulligan Factory, Spanish market leaders in the golf software sector
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Softspikes – The year 2025 close with a clean sweep across golf’s major tours
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Golf Shows – PXG Golf will debut with an original interactive booth to launch its new products at the PGA Show 2026
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MYGOLFWAY INTERVIEW – Dr. Robert Neal: “The key lies in the little fundamentals that make the swing effective”
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Topgolf Callaway Brands – Announced the extension of Callaway Apparel license agreement with Perry Ellis