November 24, 2015 – TaylorMade Golf, leader in golf product innovation and technology, has introduced Kalea, a full set of clubs designed to deliver meaningful performance to female players. TaylorMade is committed to product performance and creating products that make golfers of all skill levels and swing types better, and with Kalea delivers on that commitment with the first women’s-exclusive offering from TaylorMade in over a decade.

Kalea utilises product features that are relevant and beneficial to many female players, and does so with compelling, aesthetically beautiful designs and colour finishes. The products feature optimised lofts, low/back centre of gravity (CG) locations, slot technology in the soles and Kalea SlimTech shafts with smaller tip diameters that help increase launch angle at impact. Kalea’s unique blend of features work in unison to maximise performance for slower swing speeds, generate more consistent yardage gaps throughout the set and produce noticeably higher ball flights.

The set is also designed to create a smoother transition between the different club types by managing lofts, lengths and head shapes to ensure that every club is as easy to hit as the next. All in, Kalea’s premium, attractive design blends with product technology geared specifically for the launch conditions of women golfers.

“We’ve learned a great deal about product performance in the last decade, much of which was geared toward faster swing speeds,” said Tomo Bystedt, Senior Director of Product Creation. “For us, Kalea was a great opportunity to take our learnings on slower swing speeds and bring them to market with products that provide meaningful performance for female players, and we couldn’t be more pleased with the results.”

KALEA, A COMPLETE SET PERFECTLY MATCHING

In total, Kalea is available in thirteen clubs: driver, 3, 5 and 7 fairway woods, 4 & 5 Rescues, 6 & 7 transition irons, 8 & 9 irons, pitching wedge, sand wedge and putter. A Kalea cart bag is available separately. TaylorMade has also announced the release of Kalea golf balls, a two-piece ball with a soft cover and low compression, engineered to perform best when played in conjunction with Kalea golf clubs.

• RRP Kalea Irons: 749 € (6-iron set).
• RRP Kalea Driver: 369 €.
• RRP Kalea Fairway Woods: 259 €.
• RRP Kalea Rescues: 229 €.
• RRP Kalea Putter: 149 €.
• RRP Kalea Bag: 189 €.
• RRP Kalea Golf Balls: 25 € (per dozen).
• Availability: At retail on 4th of December.
• More information at www.taylormadegolf.com.