July 27, 2015 – As one of the world’s great sporting events, The Ryder Cup offers its host significant legacy benefits, of which Spain can take advantage if the 2022 edition is granted to the Costa Brava – Barcelona bid and is organized at PGA Catalunya Resort.

• Direct economic impact: The Ryder Cup will attract in excess of 250.000 spectators to Catalonia. Over 65% of theses will be from outside of the Catalonia region. In past editions, hosts have experienced over €140 million of direct economic impact generated by the event.
• Destination marketing: The Ryder Cup is broadcast to over 500 million homes in 183 countries. This is almost 20 times bigger than F1 (the Spanish Grand Prix was watched by 28 million viewers in 2014). We will have a unique opportunity to showcase our region, our cities and our golf offering to this global marketplace.
• Golf tourism: The golf industry is worth €1.2 billion to the Spanish economy. Golf tourism in one of Catalonia’s biggest attractions. However, we are seeing increased competition in golf tourism from Portugal, Germany, France and the Middle East. We can use The Ryder Cup to promote our golf tourism offering to the world and re-establish ourselves as the world’s best golf destination.
• Golf development: We have bold and exciting plans to harness the power of The Ryder Cup to increase golf participation across Spain, and introduce the sport to a new generation of players, making it more accessible and inclusive than ever before. At the heart of the plan, is wanted to make golf family-friendly. Through a grass-roots development programme, the aim is for every school child in Catalonia to have experienced golf by 2022. We also want to use The 2022 Ryder Cup Match to increase the appeal of the sport to women and a key component of our development strategy focuses on plans and initiatives to encourage and enable female participation.

• Sustainability: As a global sporting event, which brings some of the world’s top sports people together to compete in a natural landscape, The Ryder Cup has a unique responsibility and opportunity to respect and promote nature, demonstrate innovation and efficiency in the use of natural resources and to bring as wide a value as possible to local communities. The Spanish bid embraces environmental and social excellence and will use the opportunity that The Ryder Cup provides to deliver more to benefit the landscape and people of our region. Beyond that, it will motivate hundreds of thousands of people – nationally and internationally – to lay a positive role in their communities and to respect and enhance their local environment. As part of our 2022 Ryder Cup Match preparation, we would work to set the benchmark for sustainable golf events both internationally and nationally. We would set up a Sustainable Golf Innovation Fund and run an annual award series to recognise the golf facilities in Spain that are excelling in sustainability and setting out a plan to tackle issues of climate change and ecological impact.
• A decade of golf: In bringing The Ryder Cup to Catalonia, we will also guarantee over 30 European Tour grade events in Spain over 12 years – many of which will be held at the golf venues of Catalonia.

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