• New adizero footwear delivers ultra-light performance to help golfers finish strong.

January 16, 2013 – adidas Golf, an industry leader in innovation, technology and performance footwear, has announced the release of their new adizero golf footwear collection. Revolutionizing the fit, feel and shape of adidas Golf footwear, the new adizero line has been specially-engineered from the ground up to include only what’s essential to perform, and deliver everything a golfer needs to finish strong when it’s needed the most.  It’s so light, it’s like wearing nothing at all.

“I’m always looking to add comfort and lightweight elements to my game, rounds on the course get long and it’s vital to have footwear that helps you perform,” says 8-time PGA Tour champion Sergio Garcia, “the adizero golf shoe gives me the tools to stay light on my feet and feel closer to the ground through each step and swing.”

Available in three colourways starting 24th January 2013, with the lightest model weighing in at only 301 grams, the adizero Tour is 38% lighter than the TOUR360 ATV and touts the thinnest outsole ever for adidas Golf at 1.2mm. It’s specially-designed with ultra-light materials to deliver Tour-proven performance without sacrificing stability. The key is a new anatomical last and revolutionary SprintFrame outsole that significantly reduces shoe weight while maintaining comfort and returning energy to each stride. The SprintWeb internal TPU layer provides unrivaled upper support during lateral movements, and a new microfiber leather SprintSkin ensures a consistent fit with no water uptake and long lasting durability.

“adidas has set a company-wide mission to be radically light in every athletic category, and we are excited to announce we have delivered on that mission to the sport of golf,“ said Bill Price, Vice President adidas Golf Footwear. “By using only what was absolutely essential in adizero, we are able to give golfers superior fit, super-lightweight comfort, and natural stability that results in less fatigue and more energy savings at the end of each round.”

For women, adidas Golf is releasing an adizero Tour model with a 6-cleat outsole at only 261 grams, claiming the title as the lightest cleated women’s Tour shoe that adidas have ever created.  Utilising the revolutionary weight-saving technologies from the men’s adizero shoes, the women’s version incorporate a sleek, sporty and feminine design that overall, helps reduce fatigue down the stretch.

• Availability: From 24th January 2013.
• adizero for men is available in three colourways: Running White/Black/Vivid Yellow, Black/White/Black, Running White/Black/DK. Silver Met. RRP: €179.
• adizero for women is offered in three colourways: Running White/Metallic Silver/Vivid Yellow, Black/DK. Silver Metallic/PassionFruit, Running White/Running White/PassionFruit. RRP: €129.

More information at www.adidasgolf.com.

 

Por REDACCIÓN