FootJoy

FootJoy – Why would FootJoy change Pro|SL, the most popular shoe in golf?

March, 31, 2020 – When FootJoy consulted their top PGA Tour players to inquire about making changes to Pro|SL, the bestselling shoe in golf and the shoe chosen by more Tour players than any other, the feedback was clear: DON’T!

But players never settle, and neither does FJ. The brand operates with a singular focus on the game of golf and every little thing golfers need to perform at the highest level. Because to us, Only Everything Matters. It’s one reason FootJoy has been the top shoe at every tournament on the PGA Tour since 1945. And it is why the brand spent more than 18 months to develop, test and perfect a new Pro|SL.

“As the industry leader, we didn’t tweak or adjust the new Pro|SL, we innovated and advanced and received Tour approval,” says Richard Fryer, Director of Product Management of FootJoy Footwear. “As a result, we’ve developed a product that delivers more stability, more traction, more comfort and more choice, setting the standard in performance footwear, again”.

MORE STABILITY. MORE TRACTION

The all-new Pro|SL offers more traction and stability for every single shot. The all-new Infinity Outsole configuration provides the ultimate grip, with 189 points of traction that deliver superb contact with the ground and the perfect foundation throughout the golf swing. The unique infinity shape optimises stability, with an 11.5% wider heel and increased forefoot stability.

MORE COMFORT

Pro|SL offers just the right amount of comfort with a Dual- Density (D2) Midsole that delivers both stability and cushioning. Its advanced design utilises two densities of FJ proprietary FineTuned Foam (FTF): a firm FTF around the perimeter for support and control, and a softer FTF under the foot for max cushioning and comfort. With multiple layers of comfort and support, along with a super-soft waterproof leather and Power Harness to hug your feet, the all-new Pro|SL provides the comfiest ride in golf with max medial/lateral control and support.

MORE CHOICE

For those looking for even more comfort and stability, FootJoy has created an additional option, Pro|SL Carbon, integrating a full-length carbon fibre insert into the midsole for exceptional stability and motion control. Carbon fibre flexes and elastically snaps back to its moulded position with each step recovering more of the energy generated while walking and allowing the body to work less. This will result in less leg and foot fatigue at the end of the round.

Pro|SL Carbon shoes provide enhanced wrap-around comfort and no-slip fit with a soft, moulded collar and conforming underfoot cushioning with an OrthoLite Impressions FitBed.

“I’m someone who loves to be comfortable, and the new Pro|SL is the most comfortable golf shoe I’ve ever put on my feet,” says Louis Oosthuizen.

“When I tried Carbon for the first time, I wanted to put them in play immediately. The comfort and stability are incredible,” says Charley Hoffman.

The #1 Shoe in Golf is also introducing a new version of the hottest shoe in golf in the Women’s performance footwear line-up. The all-new Women’s Pro|SL has already been worn to victory on the LPGA by Sei Young Kim, winner of the 2019 CME Group Tour Championship.

PRO/SL FEATURES AND BENEFITS

  • ChromoSkinTM leather by Pittards
  • Proprietary FTF outsole unit offers lightweight cushioning and perimeter stability
  • Infinity Outsole for tour-proven traction in all weather conditions
  • One-Year Waterproof Warranty

PRO/SL CARBON FATURES AND BENEFITS

  • Proprietary FTF midsole with lightweight, carbon insert for enhanced stability and motion control
  • ChromoSkinTM leather by Pittards
  • 3D Foamcollar 2.0
  • OrthoLites Impressions FitBed for custom comfort
  • Infinity Outsole for tour-proven traction in all weather conditions
  • One-Year Waterproof Warranty

RRP: Pro/SL, 199€; Pro/SL BOA 225€; Pro/SL Carbon, 239€; Women’s Pro/SL, 165€; Women’s Pro/SL BOA, 195€.

Por REDACCIÓN